Property Grunt

Monday, February 06, 2006

Kelly Kreth Karate Chops Her Way Back To The Real Estate Game

Remember this story?

Well I got an email from Ms. Kreth regarding her new business venture Kreth Communications. Here is the release.

Contact: Kelly Kreth, Kreth Communications, (201) 417-8691

Public Relations and Marketing Communications Firm Launches With Four Clients

New York, February 1, 2006—Kreth Communications, a public relations and marketing communications firm specializing in servicing the real estate industry, announced its official launch today.

Founded by Kelly Kreth, 35, a business professional with over 13 years of marketing communications and public relations experience, Kreth Communications will offer specialized service to those within the real estate industry seeking public relations representation.

Explains Kreth, “For years I held marketing management positions in other industries, but when I first started working in the New York real estate industry several years ago, something just clicked. I had finally found the industry that truly excites me. I use that enthusiasm to fuel the way I work for my clients. Much of real estate deals with numbers, but it is hard to quantify a human experience. I try to pitch stories that capture the human element in real estate.”

Kreth Communications’ high-profile client list of industry leaders includes:, a data provider of building information as well as advanced mapping techniques, City Connections Realty, a residential and commercial real estate services firm, and TitleVest, a firm that offers a full range of title insurance products and real estate services.

Says Matthew Haines, founder of, “Kelly got us in the New York Times not once, but twice on the same weekend, in the real estate section as well as the front page of the business section! Since then it has been a whirlwind tour of the journalism world, with visits to every major publication in New York City and beyond and many of the minor ones. Every week PropertyShark is in the press. Before we hired Kelly we were mentioned in the press maybe three times in the previous two years.”

David Schlamm, president of City Connections Realty, agrees, “Kelly has been very instrumental in getting the PR we needed for our new business model. Her relationships and connections to the press/media have gotten us more press than we ever imagined. She is also instrumental in designing all of our marketing tools from our website to our recruitment brochures. We are very happy to have her working with us and look forward to a long lasting relationship.”

Kreth is formerly the director of marketing and public relations for The Quest Group, a real estate services firm located in Manhattan, the U.S. senior marketing specialist for Syntegra, a division of British Telecommunications and has much experience in the non-profit sector, recently receiving national recognition for her charity public relations efforts. She appears in a case study in a book soon to be published about the value of public relations in non-profit environments.

Kelly had been talking about this for awhile so I am not surprised she has pulled it off. But looking at the area code it seems she has relocated to Jersey. Quite a comeback for a woman who was drop kicked out of DQ in a very messy and public fashion. Best of luck to you.