Property Grunt

Wednesday, June 06, 2007

Ali Rogers New Book




YOU WILL BUY THIS BOOK! THIS I COMMAND!

Ladies and gentleman, I am proud to announce Ali Rogers new book "Diary of a Real Estate Rookie"



Here's a press release from Ali.

Dear friends, clients, and other people whose e-mail I happen to have:

My new book launches today. It is the "Read" pick in Newsweek this week. Please buy it.

In order to explain to you why to buy it, I have compiled the following list of Frequently Asked Questions:

Q: What's your book about?
A: It's about my adventures in my first year of real estate, which was also my first year of marriage. It's called "Diary of a Real Estate Rookie." It's also been called funny.

Q: Called "funny" — by you?
A: Actually, it got a starred review from Publishers' Weekly, which is kind of a big deal. They called my dedication to Rupert Murdoch "cheeky." Also, there's a movie star, a heroin scene, and some condos.

Q: That sounds intriguing. What do you want me to do?
A: Go to http://tinyurl.com/2ag28z to buy the book. Also, please forward this e-mail to others. Finally, please use the following phrase as often as possible: "Hey, have you read 'Diary of a Real Estate Rookie' by Alison Rogers, available now at your finer local bookstores or on amazon.com? It's fast-paced and funny and has lots of real estate tips!"

Q: Alrighty then. Where am I supposed to do that?
A: Great places to use this phrase are: in Graydon Carter's office; while riding the Lexington Avenue Line; on urbanbaby.com; in Pop Culture Love Letters; within earshot of any Hollywood producer; on National Public Radio; near anyone who has ever met Oprah or Stephen Colbert . . .

Q: So this is the launch, did you forget to invite me to a party, you b*!ch?
A: No, in keeping with the speed of publication (Rookie was commissioned just last summer) there hasn't been time to set up a launch party. Keep your eyes open for a "Thank You" event later in the summer . . .and thank you!

Q: I'd go to a party. What else can I do?
A: Blog about the book (much gratitude to the editor of Fortune for kicking this off). Write about the book in a local or national publication (thank you to the editor of Money magazine for starting this one, please check out the August issue.) Leave the book on your desk or carry it on the subway (face out please). Come to the signing at McNally Robinson on July 23rd.


Q: Do I get a discount on a co-op if I do this?
A: We'll talk.


I absolutely adore Ali and I wish her the best with her new book. As she has demonstrated in her articles over at Inman news, she is a brilliant writer and an very talented real estate agent.

SO WHAT ARE YOU ALL WAITING FOR? LET'S PUT HER ON THE NEW YORK TIMES BEST SELLER LIST ALREADY!